After establishing and running a similar two-year pilot project for young creatives as part of the lead up to Perth Creative Exchange and The Famous Grouse Ideas Centre opening, Helen decided to take the model of forward and founded Creative Catalyst Scotland, a social enterprise which supports young people into creative careers.

Rosie Baxendine moved to Perthshire in 2004 and fell in love with the wilderness. She explored the landscape by horse, walking or running. She discovered the joy of cycling off-road in 2016 and started ‘bikepacking’ (exploring by bike) around the UK. Having found her passion, she decided to become a cycle guide and started a business under her name.

Macnaughtons of Pitlochry is a family-run shop dating back to 1835. With a long and busy tourism season, selling online was never a priority, until Covid-19 forced the shop to close. Owner Jenni Moncrieff, explains how she adapted as coronavirus wiped out her trade before the flagship shop reopened at the end of June.

Adele Hamilton and Marlene White are trained personal stylists and run Integro Image Consultants together.

Jenna McDonald is a jewellery designer based in the Perth Creative Exchange run by WASPS. Jenna creates contemporary jewellery for galleries and offers regular jewellery making workshops, sharing her knowledge of her craft with students of all ages from her bright and airy new studio space.

Husband and wife team Nathan and Abigail Shepherd run The Perthshire Magazine, a monthly digital publication featuring local businesses and events. In just two years the pair built up a audience of some 30,000 hits per issue.

Husband and wife team Adam and Rosie Baxendine run Aikenhead House, a retreat on the outskirts of Blairgowrie which offers guests a place to escape from it all either by relaxing by the fire or using it as a base to explore rural Perthshire.

Longforgan-based Claire Standen is a life coach who aims to help women build resilience through coaching and Neuro-Linguistic Programming (NLP). She works with individuals and organisations offering workshops, talks, online webinars and one-to-one sessions.

Grant Murdoch is the driving force behind the Coupar Angus Cycling Hub, a social enterprise that aims to get more people of all ages, abilities and backgrounds on bikes.

Through working in schools and providing workshops for events, Zoe’s vision is to enthuse youngsters between the ages of three and twelve years old with an interest in STEM subjects.

Annie Scrimgeour runs Parable Pod in Kinross, a social enterprise she describes as offering ‘counselling with a conscience’.